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Joao P.A. Baptista
Books by Joao P.A. Baptista
Grow to be Great
Breaking the Downsizing Cycle
No company ever shrank to greatness, conclude Dwight Gertz and João Baptista. Drawing upon their new study of more than 1,000 large companies, the authors argue that managers must move beyond the current wave of downsizing, restructuring, and reengineering. Contrary to current management fads, th...
