James E. Loehr

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Books by James E. Loehr

Mentally Tough

The Principles of Winning at Sports Applied to Winning in Business

By James E. Loehr and Peter McLaughlin

Sport Psychologist Dr. Jim Loehr and marketing consultant Peter Mclaughlin outline techniques that can be used to achieve the mental toughness displayed by professional athletes. They take these techniques--including visualization, motivation, performance ritual, breath control, and more--and dem...

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