Frank Lane

About The Author

An Adams Media author.

Books by Frank Lane

Killer Brands

Create and Market a Brand That Will Annihilate the Competition

By Frank Lane
In today's saturated marketplace, consumers are inundated with too many choices. Only the strongest brands will capture attention, and only those Killer Brands will beat the competition. The losers eventually disappear from the marketplace, and the market share and profits go to the victor! Brand...
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