Everett M. Rogers

About The Author

Dr. Everett M. Rogers is Distinguished Professor in the Department of Communication and Journalism at the University of New Mexico (UNM), where he teaches and conducts research on the diffusion of innovations.

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Books by Everett M. Rogers

Diffusion of Innovations, 4th Edition

By Everett M. Rogers

Since the first edition of this landmark book was published in 1962,
Everett Rogers's name has become "virtually synonymous with the study
of diffusion of innovations," according to Choice. The second and
third editions of Diffusion of Innovations became the standard
textbook and ...

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