How to Start a Magazine

And Publish It Profitably

By James B. Kobak
Published by M. Evans & Company
Distributed by Simon & Schuster

About The Book

Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.

About The Author

Product Details

  • Publisher: M. Evans & Company (November 25, 2002)
  • Length: 320 pages
  • ISBN13: 9781590771792

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How to Start a Magazine

And Publish It Profitably

By James B. Kobak
Published by M. Evans & Company
Distributed by Simon & Schuster
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